Magic Alley and The Crimson Chamber
Magical Gift Shop (Open Now) and Crime Solving Attraction (Coming Soon)

Magic Alley and The Crimson Chamber share the same love of immersive storytelling and atmosphere, but they offer two distinct experiences. Magic Alley is our enchanted gift shop and family-friendly home of seasonal magic, a place of wonder, curiosities and enchantment for all ages.
The Crimson Chamber is our darker, more theatrical counterpart, hosting immersive events and experiences designed for older audiences who enjoy mystery, intrigue, and gothic elegance. Together, they form two sides of the same magical world, one welcoming and whimsical, the other rich, dramatic, and deliciously mysterious.
Some events will be hosted under the Magic Alley name and others under The Crimson Chamber, depending on their tone and audience. You’ll find links to both types of events here, as well as on the dedicated Crimson Chamber website, which can be accessed via the menu above.
The magical attraction, under The Crimson Chamber banner, will be reopening in May with a very exciting new crime solving event.
Back by Popular Demand!
✨ Professor Picklelily’s Spectacular Family Magic Show! ✨
Step into a world of wonder with Professor Picklelily’s high-energy, laugh-out-loud Magic Show!
Bursting with colourful surprises, silliness, and jaw-dropping magical moments, this interactive family show is perfect for children (and grown-ups!) who love to laugh, gasp and shout, “HOW DID YOU DO THAT?!”
With big personality, bright props, and interactive fun throughout, Professor Picklelily makes children the true stars of the show. It’s a joyful celebration of imagination, confidence and pure magical delight.
Information Coming Soon!
The Saviour of Misbehaviour returns to Magic Alley.
Join him as he makes his debut in the Crimson Chamber.
Following the multi-date, fully sold-out, 5-star success of Decade of Deception, Jester Styles presents Unbound. A bold, intimate experience.
Never one to be predictable, this is Jester Styles as you’ve never seen him before… closer, more direct… and completely unrestrained.
This one’s for the adults.
Unrestricted. Unpredictable. Unforgettable.
We have moved to
38 Greenhill Street
Stratford upon Avon
CV37 6LE